Dr. Jart+

is an innovative skincare from Korea. Dr. Jart+ is not a doctor.
Dr.Jart+ is a philosophy. It stands for doctor joins art. We take skincare’s best ingredients and innovations (that’s the Dr.) and join them with artful experiences to create high-performance derma skincare with a playful twist that brings a smile to your face.

✹ Secured official distributorship for this K-beauty skincare brand in the Philippines through a winning pitch deck
and communication plan.

✹ Creative lead and created monthly social content
for multiple platforms, official e-commerce store,
and beauty bazaars.

✹ Developed assets for visual merchandising at Watsons
and SM Beauty.

Dr.Jart+ Launch Event🍀

Dr.Jart+ Launch Event🍀

2024

Creative lead for the cult-favorite Korean skincare’s official launch in the Philippines.
The event highlighted Dr. Jart+'s products, Cicapair™ Collection, which uses tiger grass
and other cica skincare ingredients.

The brand also brought to the country the Ceramidin™ collection,
Vital Hydra Solution™ line, and the Every Sun Day™ Sunscreen

Online Launch

2024

Dr. Jart + ENHYPEN

2024

Created and cascaded the Dr. Jart + ENHYPEN collaboration with dynamic assets.
These will be shown from billboards to socials, digital OOH,
in store and in Dr. Jart’s and Watsons PH socials.

Watsons Store Takeover (App)

2024

Watsons Store Takeover (Web)

2024

Visual Merchandising: Watsons Rack

2024

3D Render by: Eliah Añonuevo

Static Social Content

2024