Mitsubishi Motors Philippines

The Philippine operation of Mitsubishi Motors Corporation where it is the second-biggest seller of automobiles. MMPC is one of MMC's four manufacturing facilities outside Japan.

✹ Conceptualized and developed several 360 campaigns, monthly
social content, display ads, print ads, brochures, and more.

✹ Creative lead and brandholder for Montero Sport, Strada, and L300.

Montero Sport: Mastery in Motion

The Montero Sport is very aspirational, we focused on “luxury” as this space and segment is not tapped by other competitors. Each instrument would represent a certain category or feature. In the end, all the instruments will form a harmony.

✹ Crafted the storyboard, print ad, and worked with production team
for this TV Commercial.

✹ Conceptualized and developed sustaining materials and monthly
social content for this campaign.

2022


Strada Athlete: Digital Campaign

This campaign highlights the Strada’s strong, powerful and fuel-efficient engine complemented by well-designed interiors. The infinity shaped road depicting never-ending adventures and different terrains with the Mitsubishi Strada.

✹ Conceptualized and developed sustaining materials for this digital campaign through monthly social content, display ads, and link ads.

✹ Guided all phases of creative work from ideation to final builds.

2022


Instagram Stories

✹ Conceptualized and created fresh and engaging instagram stories for poll results, Spotify playlists, and ongoing promos.

✹ Guided all phases of creative work from ideation to final builds.

2021-2022


Montero Sport: Digital Campaign

Created a digital campaign for the Montero Sport showcasing its luxurious exterior, safety features, and drivability.
Conceptualized and developed sustaining materials for this campaign through social content, display ads,
and link ads. Animated static assets to show the Montero’s safety features.

2020-2021


Facebook Content

2019-2022